Latest Articles

What digital signage metrics should you be monitoring?

January 25, 2021

Digital screen metrics are far more than a bunch of statistics telling you how many people saw your signage. They give you advanced insights into your screen performance against your goals, allowing you to constantly change for the better, squeeze the most ROI out of your screens as possible, and delight your audience for better business performance.

How digital signage improves communication in financial institutions

January 11, 2021

Financial institutions including banks, insurance companies, and investors are rapidly digitizing, spurred on by the need to improve customer service, improve agility, and compete with small startups disrupting the industry. Digital signage is one tool used for digitization, because it allows faster, more efficient communication, better customer service, and often lightens the load on service professionals.

How Digital Signage can help social distancing during COVID-19

December 28, 2020

On a normal day, digital signage is great for advertising your business, sharing in-store information, and improving customer experience. Now, during the pandemic, digital signage can provide an additional layer of safety for your business visitors and customers.

Awesome ways digital signage helps educators and students

December 14, 2020

Teaching is never easy. Educators are under constant pressure to make lessons as exciting and engaging as possible. At the same time, they have to meet benchmarks and help students get excellent marks in tests and assessments. Computers - and tech in general - have made all that a little easier. When used intentionally, digital displays can help you improve the classroom in some pretty remarkable ways. Let's take a look at seven of them.

How to measure the ROI of digital signage

November 30, 2020

Digital signage is quite often touted as a powerful marketing tool, capable of delivering immense returns on everything from sales to hotel reception. But, while it’s easy to make claims that digital signage decreases perceived wait time by 33% or increases sales at Point of Sale by 23%, it’s significantly harder to track and measure return on value once you’ve installed digital signage in your own place of business.

How to improve internal communication in franchises and multi-branch offices with digital signage

November 16, 2020

Digital signage can do a lot for improving the quality of communication between locations, simply because it offers efficient, quality, and visible information. While it certainly isn’t the right solution for every organization, you likely could benefit from a cost-benefit analysis to determine if digital displays will solve problems, how they will work in your organization, and if the investment is worthwhile.

How to use digital learning to give your organization an irresistible competitive advantage

October 19, 2020

Implementing digital learning into your organization gives you multiple opportunities to upskill your employees, giving you a competitive advantage, and keeping your employees happy. However, an employee is only as good as their tools. When implementing a digital learning strategy, it’s crucial to have the necessary tools and equipment to make the learning experience as seamless, effective, and memorable as possible.

The future trends of digital signage

October 05, 2020

Digital signage has come a long way since the early days of static displays, DVDs, and manual updates. But the best is still to come. The future trends of digital signage show that existing users and new industries are in for a treat when it comes to using digital displays to enhance their products, boost their business, and connect with their audiences. Let’s take a look.

What you need to install interactive digital signage

September 21, 2020

Interactive digital displays are quickly becoming the standard in restaurant, retail, and hospitality industries. Touchscreens, kiosks, and interactive boards give organizations new ways to interact with, guide, and offer information to customers, in settings ranging from room-booking and queuing to product comparison, online ordering, and digital menus for products ranging from fresh food to car rentals.